Blog

Archive for Social Media for Executives

Big Data and Analytics

Big Data and Analytics

Big Data and Analytics   Big Data falls into the category of collective intelligence; the action of looking for, collecting and using relevant information to increase business advantage. More specifically, Big Data refers to the collection and processing of huge amounts and highly complex data sets, in the aim of producing useful and coherent meaning. […]

Continue Reading →

Posted in: Social media development, Social Media for Executives, Social Media Implementation, Social Media landscape

Leave a Comment (0) →

SOCIAL MEDIA QUOTE_NICHOLLS

SOCIAL MEDIA QUOTE_NICHOLLS

SOCIAL MEDIA QUOTE_NICHOLLS   ‘It is not whether you should or should not innovate. You have to. Giants are pushing industries in certain ways; hence the choice is between innovating or quickly becoming obsolete.’ Steve Nicholls, author of Social Media in Business: Succeeding in the New Internet Revolution   Companies need to continue innovating if […]

Continue Reading →

Posted in: Social media development, Social Media for Executives, Social Media Implementation, Social Media landscape, Social Media Quotes

Leave a Comment (0) →

TOWARDS A SHARING ECONOMY

TOWARDS A SHARING ECONOMY

TOWARDS A SHARING ECONOMY   As social media grows and more applications are born, we are gradually shifting towards what some have dubbed the ‘sharing economy’. The sharing economy is a peer-to-peer economic model, whereby people rent out and borrow goods and services directly from each other. Participants of the sharing economy bypass traditional providers […]

Continue Reading →

Posted in: Social media development, Social Media for Executives, Social Media landscape, Social Media Opportunities

Leave a Comment (0) →

LinkedIn Influencers

LinkedIn Influencers

Image credit: LinkedIn   LinkedIn Influencers What is LinkedIn Influencers? LinkedIn Influencers is a fresh program that was introduced to LinkedIn in 2013. It essentially consists of conversations initiated by a select few holding influential positions in their respective fields. ‘Influencers’ contributing to these conversations include, for instance, Barack Obama, Bill Gates, Michael Bloomberg, Richard […]

Continue Reading →

Posted in: Social media development, Social Media for Executives, Social Media Opportunities

Leave a Comment (0) →

SOCIAL MEDIA RISK MECHANISMS

SOCIAL MEDIA RISK MECHANISMS

SOCIAL MEDIA RISK MECHANISMS   Whilst social media presents many business opportunities, it also triggers risk mechanisms that companies need to be aware of, and manage. With the rise of social media tools, the increase in Internet users and the mushrooming of devices that support this system, company operations are increasingly exposed to the world. […]

Continue Reading →

Posted in: Social media development, Social Media for Executives, Social Media Implementation

Leave a Comment (0) →

SOCIAL MEDIA QUOTE – Simon Mainwaring

SOCIAL MEDIA QUOTE – Simon Mainwaring

Social media quote   ‘One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.’ Simon Mainwaring Simon Mainwaring makes a very important point when it comes to integrating the growing potential of social media within business. Managers are often overwhelmed by social media and the […]

Continue Reading →

Posted in: Social Media for Executives, Social Media Implementation, Social Media Quotes

Leave a Comment (0) →

SOCIAL MEDIA GONE BADLY WRONG – PART 3

SOCIAL MEDIA GONE BADLY WRONG – PART 3

SOCIAL MEDIA GONE BADLY WRONG – PART 3   This article is the sequel to the series of ‘Social Media Gone Badly Wrong’ articles. In this third part, a further three case studies are presented to illustrate the magnitude social media risks can have on business. 1. Unethical behavior:  Samsung has been the subject of […]

Continue Reading →

Posted in: Social Media Cases, Social Media for Executives

Leave a Comment (0) →

10 Social Media Tips to Improve Internal Communication within Your Company

10 Social Media Tips to Improve Internal Communication within Your Company

-Best-Selling Author Steve Nicholls Explains how to maximize productivity, Facilitate interdepartmental communication, and overcome geography- When most business leaders think of social media, they think of how it can help them communicate with clients and potential clients. This is true, but what many don’t realize is that it is equally important to use social media […]

Continue Reading →

Posted in: Communications, Internal Communications, Social Media for Executives

Leave a Comment (0) →

Organizational culture and social media

Organizational culture and social media

Organizational culture and social media   Organizational culture typically fits between an open to closed continuum. When it comes to using social media for business; the more open the organizational culture is, the more a company will have the freedom to take advantage of social media and thus the more conducive a social media project […]

Continue Reading →

Posted in: Social Media for Executives, Social Media Implementation

Leave a Comment (1) →

SOCIAL MEDIA GONE BADLY WRONG PART 2

SOCIAL MEDIA GONE BADLY WRONG PART 2

SOCIAL MEDIA GONE BADLY WRONG PART 2   This article follows a previous one entitled ‘Social media gone badly wrong’, by providing further examples to illustrate yet further social media risks:   Security: Sony experienced serious security issues when it got hacked by external hackers on several occasions over the last few years. More than […]

Continue Reading →

Posted in: Social Media Cases, Social Media for Executives, Social Media Implementation

Leave a Comment (0) →
Page 1 of 4 1234