Social media: The manager’s role The manager has a crucial role in directing and implementing a social media project within the DNA of his or her organization. Here are six ways in which a manager needs to be involved when it comes to social media implementation within the realm of business: Common language …
Why is social media important for your business? With the constant expansion of social technology; more and more companies are making use of the business potential it provides. Some industries, however, remain behind. As a study conducted in 2012 by MIT, in collaboration with Deloitte (MIT/Deloitte), finds; entertainment, media and publishing as well as …
Why is social media important for leadership? Social media offers many business opportunities, one of which is a contribution to leadership. According to the findings from the Social Business Global Executive Study and Research Project conducted in 2012 by the Massachusetts Institute of Technology (MIT), in collaboration with Deloitte, social media tools have the …
You think that social media is about hooking up online? For these kids [in the Tunisian Revolution], it was a military tool to defend unarmed people from murderers.” (Don Tapscott) In this TED video, Don Tapscott suggests that our current global situation is facing the ‘burning platform’ dilemma, where the cost of staying where we are …
SOCIAL MEDIA COOL TOOLS By joining the course Social Media in Business Bookinar, you will have access to a set of different bonuses and tools to help you through your learning process, as well as to use at your leisure after the course has ended. Please check our learning section to find out more …


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